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It’s no surprise this keynote landed at #2. MaryAnn Freeman, Senior Director of Engineering, AI, and Data Science explores how AI, especially generative AI, is transforming the way engineers design, build, and innovate. From accelerating the design loop with faster, data‑driven solutions, to blending human creativity with AI insights, to evolving engineering tools that turn ideas into build‑ready systems. This keynote shows how embedded intelligence helps engineers push past traditional limits and bridge imagination with real‑world impact.
If you’re curious about how AI is reshaping engineering workflows today (and what that means for the future of design), this is a must‑watch.
👉 Watch the keynote recording and see why it was one of the most popular sessions of MATLAB EXPO Online 2025.
Software‑defined vehicles are becoming reality—and this #3 ranked session shows how. In this keynote, Daniel Scurtu (NXP) demonstrates how MathWorks and NXP are working together to accelerate system‑level embedded development.
🔋 Using a vehicle electrification demo that runs across multiple NXP processors, you’ll see:
- Model‑Based Design workflows from concept to deployment
- Intelligent battery management and motor control
- Automatic code generation and hardware deployment
- ☁️ Real‑time cloud analytics and over‑the‑air updates
🛠️ Featuring MATLAB and Simulink products alongside NXP tools like Model-based Design Toolbox (MBDT), S32 Design Studio IDE, and Real-Time Drivers (RTD), this session highlights an end‑to‑end approach that reduces complexity and speeds the transition to software‑defined vehicles.
What’s New in MATLAB and Simulink in 2025
If you missed this session live, this is one of those “everyone’s talking about it” updates you’ll want to catch up on. 👀
This session is packed with the kinds of enhancements that quietly (and not so quietly) change how you work every day.
Here’s why it earned a spot in our Top 4:
- A redesigned MATLAB desktop with customizable sidebars and light/dark themes—built to adapt to how you work
- New side panels for coding and development tasks, plus more control over organizing and customizing figures
- MATLAB Copilot, a generative AI assistant optimized for MATLAB to help you explore ideas, learn techniques, and boost productivity directly in the desktop
- Simulink workflow improvements like a redesigned Simulink scope, more detailed info in quick insert, and automatic signal line straightening
- Enhanced Python integration across MATLAB and Simulink
- New AI deployment options optimized for Qualcomm and Infineon hardware targets
If staying current with MATLAB and Simulink is part of your role—or your edge—this session is a must‑watch. Missing it means missing context for features that will shape how you work in 2026 and beyond.
💬 Discussion topic:
Which single update from this release do you think will most improve your day‑to‑day workflow, and why?
🤖 What does it take to make robotic motion feel… human?
In this session, Tetsushi Sotowa shares how NSK is combining advanced control techniques with deep learning to enable human‑like grasping in electric grippers
You’ll see a real‑world case study featuring:
- Bilateral and force control systems developed in‑house
- MATLAB and Simulink–based control workflows
- Deep learning integration using Deep Learning Toolbox
- A practical path from mechatronics research to intelligent actuation
The result: an AI‑enhanced actuator capable of more natural, responsive grasping—bringing robotics one step closer to human motion.
👉 Interested in AI‑driven robotics and advanced control? Check out the session now from MATLAB EXPO 2025.
🚀 Unlock Smarter Control Design with AI
What if AI could help you design better controllers—faster and with confidence?
In this session, Naren Srivaths Raman and Arkadiy Turevskiy (MathWorks) show how control engineers are using MATLAB and Simulink to integrate AI into real-world control design and implementation.
You’ll see how AI is being applied to:
🧠 Advanced plant modeling using nonlinear system identification and reduced order modeling
📡 Virtual sensors and anomaly detection to estimate hard-to-measure signals
🎯 Datadriven control design, including nonlinear MPC with neural statespace models and reinforcement learning
⚡ Productivity gains with generative AI, powered by MATLAB Copilot
Don’t miss out on two incredible keynotes that will shape the future of engineering and innovation:
1️⃣What’s New in MATLAB and Simulink in 2025
Get an inside look at the latest features designed to supercharge your workflows:
- A redesigned MATLAB desktop with customizable sidebars, light/dark themes, and new panels for coding tasks
- MATLAB Copilot – your AI-powered assistant for learning, idea generation, and productivity
- Simulink upgrades, including an enhanced quick insert tool, auto-straightening signal lines, and new methods for Python integration
- New options to deploy AI models on Qualcomm and Infineon hardware
2️⃣Accelerating Software-Defined Vehicles with Model-Based Design
See how MathWorks + NXP are transforming embedded system development for next-gen vehicles:
- Vehicle electrification example powered by MATLAB, Simulink, and NXP tools
- End-to-end workflow: modeling → validation → code generation → hardware deployment → real-time cloud monitoring
📅 When: November 13
💡Why Join? Stay ahead with cutting-edge tools, workflows, and insights from industry leaders.
Get ready to roll up your sleeves at MATLAB EXPO 2025 – our global online event is back, and this year we’re offering 10 hands-on workshops designed to spark innovation and deepen your skills with MATLAB Online and Simulink Online.
Whether you're exploring AI, modeling batteries, or building carbon trackers, these live workshops are your chance to:
- Work directly in MATLAB and Simulink Online
- Solve real-world challenges with guidance from MathWorks experts
- Connect with peers across industries
- Ask questions and get live feedback
Join the Experience to learn more about each workshop below!
Which workshop are you most excited to attend?!
Day 1:
- Beyond the Labels: Leveraging AI Techniques for Enlightened Product Choices
- A Hands-On Introduction to Reinforcement Learning with MATLAB and Simulink
- Curriculum Development with MATLAB Copilot and Generative AI
- Simscape Battery Workshop
- Generating Tests for your MATLAB code
Day 2:
- Hands-On AI for Smart Appliances: From Sensor Data to Embedded Code
- A Hands-On Introduction to Reduced Order Modeling with MATLAB and Simulink
- Introduction to Research Software and Development with Simulink
- Hack Your Carbon Impact: Build and Publish an Emissions Tracker with MATLAB
- How to Simulate Scalable Cellular and Connectivity Networks: A Hands-On Session
We look forward to Accelerating the Pace of Engineering and Science together!
Please share with us how you are using AI in your control design workflows and what you want to hear most in our upcoming talk, 4 Ways to Improve Control Design Workflows with AI.
Arkadiy
Excited for MATLAB EXPO 2025!
I’m a Master’s student in Electrical Engineering at UNSW Sydney, researching EV fleet charging and hybrid energy strategies integrating battery-electric and hydrogen fuel cell vehicles.
LinkedIn link: www.linkedin.com/in/yuanzhe-chen-6b2158351
ResearchGate link: https://www.researchgate.net/profile/Yuanzhe-Chen-9?ev=hdr_xprf
#MATLABEXPO #EV #FCEV #SmartGrid
Registration is now open for MathWorks annual virtual event MATLAB EXPO 2025 on November 12 – 13, 2025!
Register now and start building your customized agenda today!
Explore. Experience. Engage.
Join MATLAB EXPO to connect with MathWorks and industry experts to learn about the latest trends and advancements in engineering and science. You will discover new features and capabilities for MATLAB and Simulink that you can immediately apply to your work.
昨日 5/29 にお台場で MATLAB EXPO が開催されました。ご参加くださった方々ありがとうございました！
私は AI 関連のデモ展示で解説員としても立っておりましたが、立ち寄ってくださる方が絶えず、ずっと喋り続けてました。また、講演後に「さっきのすごくね？」という会話が漏れ聞こえてきたのがハイライト。
参加されたみなさま、印象に残ったこと・気になった講演・ポスター・デモ・新機能等あったら教えてください！（次回に向けて運営面での感想も）
Mark your calendar for November 13–14 and get ready for two days of learning, inspiration, and connections!
We are thrilled to announce that MathWork’s incredible María Elena Gavilán Alfonso was selected as a keynote speaker at this year’s MATLAB Expo.
Her session, "From Embedded to Empowered: The Rise of Software-Defined Products," promises to be a game-changer! With her expertise and insights, María is set to inspire and elevate our understanding of the evolving world of software-defined products.
If you are interested in AI, Autonomous Systems and Robotics, and the future of engineering, don't miss out on MATLAB EXPO 2024 and register now.
You will have the opportunity to connect with engineers, scientists, educators, and researchers, and new ideas.
Featured Sessions:
- From Embedded to Empowered: The Rise of Software-Defined Products - María Elena Gavilán Alfonso, MathWorks
- The Empathetic Engineers of Tomorrow - Dr. Darryll Pines, University of Maryland
- A Model-Based Design Journey from Aerospace to an Artificial Pancreas System - Louis Lintereur, Medtronic Diabetes
Featured Topics:
- AI
- Autonomous Systems and Robotics
- Electrification
- Algorithm Development and Data Analysis
- Modeling, Simulation, Verification, Validation, and Implementation
- Wireless Communications
- Cloud, Software Factories, and DevOps
- Preparing Future Engineers and Scientists
MATLAB EXPO is open to everyone:
- It's free.
- It's online.
- Registration is now open.
Industry Tracks:
- AI in Engineering
- Modeling and Simulation
- Implementation and DevOps
- Algorithm Development and Deployment
- 5G, Wireless, and Radar
- Autonomous Systems and Robotics
- Electrification, Motor Control, and Power Systems
- Preparing Future Engineers
Special Event: Save the Earth: Accelerate Climate Science and Electrify Everything
The climate crisis is here. Engineers and scientists are engaged to help. Engineers innovate rapidly to decarbonize energy production, electrify everything, and design sustainable products. Scientists accelerate their research to inform climate adaptation and enhance understanding through advances in cloud computing and artificial intelligence. And educators train the next generation to take these advances even further. In this talk by Dr. Tanya Morton, you will learn how scientists and engineers use MATLAB® and Simulink® to tackle this great challenge—to save the earth and build a clean, electrified future!
