Top 10 Countdown: #2— Embedded Intelligence: The Future of AI in Engineering Design
It’s no surprise this keynote landed at #2. MaryAnn Freeman, Senior Director of Engineering, AI, and Data Science explores how AI, especially generative AI, is transforming the way engineers design, build, and innovate. From accelerating the design loop with faster, data‑driven solutions, to blending human creativity with AI insights, to evolving engineering tools that turn ideas into build‑ready systems. This keynote shows how embedded intelligence helps engineers push past traditional limits and bridge imagination with real‑world impact.
If you’re curious about how AI is reshaping engineering workflows today (and what that means for the future of design), this is a must‑watch.
👉 Watch the keynote recording and see why it was one of the most popular sessions of MATLAB EXPO Online 2025.
